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Driving Profitable Business Growth through understanding your Customer Journey with Alison Morgan
Manage episode 374554495 series 1129380
内容由Alison Morgan, Relauncher and Alison Morgan提供。所有播客内容（包括剧集、图形和播客描述）均由 Alison Morgan, Relauncher and Alison Morgan 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Join Business Coach, Alison Morgan where she talks though driving profitable business growth through understanding your customers' journey. A customer journey map is a visual storyline of every engagement a customer has with your service, brand, or product. Understanding this means you don’t need to rely so heavily on social media. An algorithm you can’t control.If your current customer journey is full of bottlenecks and areas of friction, this translates to a poor customer experience and reputation. Mapping a more streamlined customer journey helps to increase enquiries, conversions and the customer lifecycle.Once you have completed this exercise, what’s likely to happen is that you will notice 2 points:1. You're most likely spending too much time on activities that don’t impact the customer journey2. You're also likely spending too little time on activities that do impact the customer journey.www.relauncher.com.auwww.instagram.com/relauncher_alison
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