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69. Using Neuroscience To Build A Better Business With Dr. Erin Kendall Braun

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Manage episode 354390573 series 1305089
内容由Nikki Groom, Nikki Groom: Business, and Marketing Strategist提供。所有播客内容(包括剧集、图形和播客描述)均由 Nikki Groom, Nikki Groom: Business, and Marketing Strategist 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Tune into this episode to discover how neuroscience helps us better understand why people behave the way they do - especially when it comes to motivation and reward - and how we can use those insights to engage audiences. Kendall earned her Ph.D. from Columbia University, where she researched the cognitive neuroscience of learning, memory, and decision-making. She went on to launch FathomCo to support companies that are working to make meaningful progress on the world’s biggest issues—including education, health care, climate change, and DEI. Listen in to learn more about how you can make a bigger impact by using human behavior, science, and creativity to inform your next steps as a business leader.

  continue reading

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Manage episode 354390573 series 1305089
内容由Nikki Groom, Nikki Groom: Business, and Marketing Strategist提供。所有播客内容(包括剧集、图形和播客描述)均由 Nikki Groom, Nikki Groom: Business, and Marketing Strategist 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Tune into this episode to discover how neuroscience helps us better understand why people behave the way they do - especially when it comes to motivation and reward - and how we can use those insights to engage audiences. Kendall earned her Ph.D. from Columbia University, where she researched the cognitive neuroscience of learning, memory, and decision-making. She went on to launch FathomCo to support companies that are working to make meaningful progress on the world’s biggest issues—including education, health care, climate change, and DEI. Listen in to learn more about how you can make a bigger impact by using human behavior, science, and creativity to inform your next steps as a business leader.

  continue reading

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