World's fastest growing luxury hot sauce brand! My Biggest Lessons with Nick Guillen Truff CoFounder.

My Biggest Lessons with Chris Meade

Since working from a young age, both Chris Meade and Nick Guillen have had part time jobs and side hustles. One of those for Nick was picking up Instagram handles. When @sauce was available, he had to scoop it up.

He never thought he'd be the co-founder of the worlds largest, and fastest growing luxury hot sauce brand.

• The importance of patience when it came to growing wholesale, increasing leverage with
• Hiring from customer bases because your employees understand your brand.
• Working close to customers in store where the details matter. Using Truff at a grocery store deli, or to make sure the product is facing properly.