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From YouTube to Indie Nail Polish Brand with Walker of Olive Ave Polish
Manage episode 377602822 series 3488294
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This week my Nail Babe is Walker from Olive Ave Polish! I know her for having some of the best creme polishes! But did you know she started as a Nail Blogger and YouTube reviewer? Hear how she decided to start her brand, what it’s like working with a manufacturer, and her advice for new business owners.
→Shop Olive Ave Polish
Discount Code: ABE
→Follow @OliveAve_Polish
→Watch Full Episodes on Youtube
→Follow @Abe.NailBabe
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章节
1. From YouTube to Indie Nail Polish Brand with Walker of Olive Ave Polish (00:00:00)
2. Welcome Walker (00:00:29)
3. How Walker got into Nail Polish (00:01:47)
4. Starting YouTube (00:04:49)
5. Why Start a Brand? (00:07:28)
6. Batching Content (00:10:03)
7. Prioritizing Brand vs YouTube (00:15:04)
8. Brother’s Advice (00:18:59)
9. Going “Full-Time” Brand Owner (00:21:22)
10. Indie vs Boutique vs Mainstream (00:23:26)
11. Finding a Manufacture (00:25:06)
12. What Makes a Good Polish? (00:27:18)
13. Process of Creating a Collection (00:30:30)
14. Skinny Brush vs Wide Brush (00:33:58)
15. Taking Customer Feedback (00:35:12)
16. What Colors Perform the Best (00:37:58)
17. Best Advice for New Business Owners (00:40:49)
18. Marketing - Brand Awareness (00:42:36)
19. Affiliate Marketing (00:46:36)
20. Working with Content Creators (00:49:05)
21. Deco Stickers + Cuticle Buddy (00:51:37)
22. Comments! (00:55:27)
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