It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
内容由Gadget Flow Inc提供。所有播客内容（包括剧集、图形和播客描述）均由 Gadget Flow Inc 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Player FM -播客应用
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Episode 32 - Cid Carver talks about Lumen and how they raised $2,361,692 on Indiegogo
Manage episode 242843439 series 2087752
内容由Gadget Flow Inc提供。所有播客内容（包括剧集、图形和播客描述）均由 Gadget Flow Inc 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Promote your Crowdfunding campaign or product on Gadget Flow today!
In this episode, Cid from Lumen goes through the strategy that helped them raise 7 figures on Indiegogo.
- Having a really strong pre-launch plan
- Defining the KPIs for reaching the goal within the first 24 hours
- Using paid marketing channels and influencers
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Useful Links:
Meet your host: Evan Varsamis - NYC based Entrepreneur, Founder / CEO at Gadget Flow Inc, Investor and Marketing Advisor at Qrator Ltd and contributor at Forbes, Inc, HuffPost and American Express Essentials. Sprint Crowdfunding Fund and Crowdreach advisor and speaker. His work has been featured on Mashable, The Next Web, Entrepreneur, Fortune, Forbes, and Web Summit.
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Manage episode 242843439 series 2087752
内容由Gadget Flow Inc提供。所有播客内容（包括剧集、图形和播客描述）均由 Gadget Flow Inc 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Promote your Crowdfunding campaign or product on Gadget Flow today!
In this episode, Cid from Lumen goes through the strategy that helped them raise 7 figures on Indiegogo.
- Having a really strong pre-launch plan
- Defining the KPIs for reaching the goal within the first 24 hours
- Using paid marketing channels and influencers
- Create a beta user base
Useful Links:
Meet your host: Evan Varsamis - NYC based Entrepreneur, Founder / CEO at Gadget Flow Inc, Investor and Marketing Advisor at Qrator Ltd and contributor at Forbes, Inc, HuffPost and American Express Essentials. Sprint Crowdfunding Fund and Crowdreach advisor and speaker. His work has been featured on Mashable, The Next Web, Entrepreneur, Fortune, Forbes, and Web Summit.
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类似 Official Gadget Flow Podcast 的节目
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
