The Let's Master English podcast is for ESL (English as a Second Language) learners! This podcast has many features--news, Q&A, English learning advice and other fun sections. You can join the Let's Master English community on Google+ and see the full transcripts. Transcripts are made by you, the listeners! I hope you enjoy my podcasts and please visit my website--www.letsmasterenglish.com!
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Direct marketing and exhibitions
Manage episode 157294980 series 1217282
内容由Pearson Education提供。所有播客内容(包括剧集、图形和播客描述)均由 Pearson Education 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
This is an interesting Podcast in the sense that the interviewee, Nicola Shann was able to illustrate the effectiveness of exhibitions as a communication tool and e-mail as an effective method of direct marketing. Be aware of the specialist nature of the exhibition - Nicola does briefly explain it at the beginning of the Podcast. It was for Tameside Metropolitan Borough Council to highlight 'Beacon Status' which they were recently awarded. Nicola interviews explains how the exhibition benefitted both her organisation and the visitors and how effective e-mail is as a DM tool, she does briefly link it to advertising as well but the major communication tool for the event was e-mail.
…
continue reading
25集单集
Manage episode 157294980 series 1217282
内容由Pearson Education提供。所有播客内容(包括剧集、图形和播客描述)均由 Pearson Education 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
This is an interesting Podcast in the sense that the interviewee, Nicola Shann was able to illustrate the effectiveness of exhibitions as a communication tool and e-mail as an effective method of direct marketing. Be aware of the specialist nature of the exhibition - Nicola does briefly explain it at the beginning of the Podcast. It was for Tameside Metropolitan Borough Council to highlight 'Beacon Status' which they were recently awarded. Nicola interviews explains how the exhibition benefitted both her organisation and the visitors and how effective e-mail is as a DM tool, she does briefly link it to advertising as well but the major communication tool for the event was e-mail.
…
continue reading
25集单集
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