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PG Podcast Network by Paul Gardner | Media Marketing | Advertising | Business | Sports | Politics
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24. How Do You Sell 237,629 Square Kilometres?
Manage episode 309696940 series 3038344
内容由Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish, Paul Gardner - Serial entrepreneur | Advisor, Mentor to CEOs, SME, and Apos;s | Executive Director of Dig提供。所有播客内容（包括剧集、图形和播客描述）均由 Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish, Paul Gardner - Serial entrepreneur | Advisor, Mentor to CEOs, SME, and Apos;s | Executive Director of Dig 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Tourism is business…big business. In fact, this year in Victoria, the tourism and event industry will generate $21B and employ over two hundred thousand people. So how do you sell a State to overseas and interstate visitors? And is selling Melbourne to Sydney-siders harder than selling ice to Eskimos? Join Visit Victoria’s General Manager of Major Events, Damien de Bohun as he talks to Paul Gardner on www.pgpodcast.com
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