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The 5 Most Important Podiatry Marketing Rules
Manage episode 416724873 series 3302284
内容由Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM提供。所有播客内容（包括剧集、图形和播客描述）均由 Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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In this episode of the Podiatry Marketing Podcast, hosts Jim McDannald, DPM, and Tyson Franklin delve into five critical marketing rules that are essential for podiatrists aiming to enhance their practice. They emphasize the importance of marketing strategies designed to either attract or repel potential patients, the necessity of being actively involved in your marketing efforts, and the power of consistency in your marketing messages.
Additionally, they advise against trying to please everyone, underscoring the importance of targeting your ideal patient demographic. Through examples ranging from car manufacturers to beer companies, they illustrate how targeted marketing can effectively attract the right kind of patients to your practice.
The episode also includes discussions on the significance of understanding where your ideal patients spend their time and how collaborating with non-traditional partners like local businesses could amplify your reach. Throughout the conversation, both hosts stress the value of knowing your ideal patient intimately to tailor your marketing efforts for maximum impact.
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jim@podiatrygrowth.com
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