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The Power of Proper Digital Advertising with Brandon Bateman
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In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Brandon Bateman, founder of Bateman Collective. Brandon talks about the digital marketing industry and how Bateman Collective is helping clients get results.
Episode Highlights:
- Brandon shares his background and more about Bateman Collective. (4:48)
- Brandon shares all the things that digital marketing services can provide to clients. (12:00)
- Brandon talks about trust and some issues that they are facing as a digital marketing company. (21:36)
- Brandon shares his thoughts about providing what is best for the customer from a digital marketing perspective. (24:54)
- Brandon tells us that he is a direct response advertiser, and what that means. (28:06)
- Brandon shares how they deal with Google search ads and their architecture. (33:44)
- Brandon shares a high-level ninja hack for digital marketing. (40:32)
- Brandon shares his thoughts on what the future of digital marketing holds. (49:03)
- Brandon shares his advice to people that are starting up in digital marketing. (52:00)
Tweetable Quotes:
- "Marketing that doesn't work is the most expensive marketing, marketing that works, even if it's expensive, is so much cheaper to the business, because it's an actual investment." - Brandon Bateman
- "There's a lot to be said for a company that does what's best for their customers, not what their customers want" - Brandon Bateman
- "I think there's a lot of merit to just surround yourself with those people that are just one step ahead of you." - Brandon Bateman
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