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Supercharge Your Search Engine Marketing: Mastering Match Case & Negative Keywords
Manage episode 396421065 series 3546984
内容由CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes提供。所有播客内容（包括剧集、图形和播客描述）均由 CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this podcast, I explain the importance of match case keywords and negative keywords in search engine marketing. I discuss how AI works in the space, the differences between phrase match, exact match, and broad match, and provide examples to illustrate their usage. I also share tips on using the search terms report to optimize your campaigns and the importance of conducting experiments to find the right keywords. Stream this podcast to understand these concepts better and improve your search engine marketing efforts.
- Introduction
- AI and Single Topic Ad Groups
- Examples of Match Case Keywords
- Understanding Negative Keywords
- Blocking with Phrase and Exact Match
- Importance of the Search Terms Report
- Tips for Optimizing Campaigns
YouTube Video On Match Case & Negative KWs
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