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Ep.45: Shiv Narayanan and Kate Hawkes, How To SaaS I How C-Level Marketers Impact Company Growth
Manage episode 440717231 series 3521344
内容由How To SaaS提供。所有播客内容（包括剧集、图形和播客描述）均由 How To SaaS 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Shiv speaks with Kate Hawkes, VP of Marketing at How To SaaS.
Shiv and Kate talk about the challenges businesses face when they don’t have C-level marketers on their team, and how CEOs and investors can support marketers to advance to this level. Learn what being a C-level marketer entails, how this approach impacts growth strategy, how to improve communication with between marketers and the board, and about the C-Level Marketing Training Program.
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The information contained in this podcast is not intended to constitute, and should not be construed as, investment advice.
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