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Insights Unlocked


Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Manage Transient Operations to Achieve Process Safety -- 6 Steps to Follow
Manage episode 449755013 series 3415025
内容由chemicalprocessingsafety提供。所有播客内容(包括剧集、图形和播客描述)均由 chemicalprocessingsafety 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Chemical Processing recently hosted a webinar on the importance of process safety during transient operations. Normal operations include continuous and batch processes, while abnormal situations involve plant upsets or deviations from typical parameters. Loss of control can lead to unscheduled shutdowns, and emergency situations may require immediate action. For all scenarios, proper instrumentation, risk assessment and decision-making are critical. Trish Kerin, director of the IChemE Safety Centre and co-host of the Process Safety with Trish & Traci podcast series, served as the subject matter expert and emphasized that process safety revolves around leadership, focusing on knowledge, engineering, systems and human factors.
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94集单集
Manage episode 449755013 series 3415025
内容由chemicalprocessingsafety提供。所有播客内容(包括剧集、图形和播客描述)均由 chemicalprocessingsafety 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Chemical Processing recently hosted a webinar on the importance of process safety during transient operations. Normal operations include continuous and batch processes, while abnormal situations involve plant upsets or deviations from typical parameters. Loss of control can lead to unscheduled shutdowns, and emergency situations may require immediate action. For all scenarios, proper instrumentation, risk assessment and decision-making are critical. Trish Kerin, director of the IChemE Safety Centre and co-host of the Process Safety with Trish & Traci podcast series, served as the subject matter expert and emphasized that process safety revolves around leadership, focusing on knowledge, engineering, systems and human factors.
…
continue reading
94集单集
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×Have you ever done a double-take when looking at an inspection photograph? I certainly did when an engineer at a valve manufacturer sent me an inspection photograph and asked, “See anything wrong with this picture?” “Yeah,” I replied. Someone had installed two expansion relief valves back-to-back on the body bleed of a twin-seated plug valve used for isolation in our gasoline tank farm. The valve casting safety port was cracked because expansion flow was choked. “Dumb, really dumb,” I remarked. How did this get by?…
In this podcast, Trish and Traci discuss the importance of storytelling in process safety. Trish shares two influential stories from her career and personal life. She outlines effective storytelling using the "four Cs": context, conflict, conclusion, and call to action. She emphasizes starting with a memorable moment to engage audiences, matching tone to content gravity, and personalizing stories.…
Welcome to the In Case You Missed It edition of Process Safety with Trish and Traci -- the podcast that aims to share insights from past incidents to help avoid future events. This In Case You Missed It episode brings the written word to life. Today, Trish Kerin, the director of Lead Like Kerin and Stay Safe columnist for Chemical Processing will read her column “ An Engineer’s Process Safety Evolution. ”…
A former Formula One engineer has developed an AI copilot that can suggest questions, reference incident databases and provide support. But don’t worry, humans still have the last word.
Safety experts share strategies to revitalize job hazard analysis programs. A piece of paper won’t save your life, but what’s on that paper could. Trish and Traci, along with guest Valerie Stakes, discuss five steps to improve job hazard analysis (JHA) programs: honest program evaluation, form clarity, embedding JHAs in other documents, improved training and increasing visibility through collaboration.…
We’ve extracted a few gems from the 2024 season of Process Safety with Trish & Traci. Listen in as we discuss recurring accidents, emergency systems and organizational learning.
This In Case You Missed It episode brings the written word to life. Today, Trish Kerin, Chemical Processing’s Stay Safe columnist, will read her column “Process Safety Lessons from Bhopal 40 Years Later” Written By: Trish Kerin Read By: Trish Kerin Read Article
The Bhopal tragedy of 1984 at a Union Carbide pesticide plant in India killed thousands of people. The incident resulted from multiple safety failures: contaminated methyl isocyanate (MIC) storage, disabled safety systems and poor plant management. It led to significant changes in process safety, including the development of OSHA's Process Safety Management standard, the Center for Chemical Process Safety, and international safety directives like the Seveso protocol. Chemical engineer Ramin Abhari has created graphic novels to communicate the lessons learned, emphasizing the importance of inherently safer design, proper management of change and maintaining critical safety systems during plant decommissioning.…
In this episode, Trish and Traci discuss the 1984 Mexico City LPG disaster in Mexico, where a pipe burst at a Pemex facility. This led to a massive explosion equivalent to five Hiroshima bombs. A combination of factors, including poor management of change, inadequate fireproofing and proximity to residential areas, resulted in 500 deaths. Key lessons included the importance of proper land use planning, risk assessment and fire protection.…
Chemical Processing recently hosted a webinar on the importance of process safety during transient operations. Normal operations include continuous and batch processes, while abnormal situations involve plant upsets or deviations from typical parameters. Loss of control can lead to unscheduled shutdowns, and emergency situations may require immediate action. For all scenarios, proper instrumentation, risk assessment and decision-making are critical. Trish Kerin, director of the IChemE Safety Centre and co-host of the Process Safety with Trish & Traci podcast series, served as the subject matter expert and emphasized that process safety revolves around leadership, focusing on knowledge, engineering, systems and human factors.…
Welcome to the In Case You Missed It edition of Process Safety with Trish and Traci -- the podcast that aims to share insights from past incidents to help avoid future events. I’m Traci Purdum, EIC of Chemical Processing. Please subscribe to this free podcast on your favorite platform to continue learning with Trish & me in this series. This In Case You Missed It episode brings the written word to life. Today, Trish Kerin, the director of IChemE Safety Centre, and Stay Safe columnist for Chemical Processing, will read her column “Knowledge Is Power – Or Is It?” "Knowledge is power" — a phrase commonly attributed to Francis Bacon's 1597 work Meditationes Sacrae — has endured for centuries, echoed by influential figures like Thomas Jefferson. However, this adage, while impactful, may only scratch the surface of a deeper truth. When it comes to process safety, we need people to understand a range of aspects, from the basis of design to the operating philosophy. In other words, we need them to have knowledge. Written By: Trish Kerin Read By: Trish Kerin Read Article HERE…
On the 35th anniversary of the deadly event we examine how routine maintenance can go horribly wrong.
Welcome to the In Case You Missed It edition of Process Safety with Trish and Traci -- the podcast that aims to share insights from past incidents to help avoid future events. I’m Traci Purdum, EIC of Chemical Processing. This In Case You Missed It episode brings the written word to life. Today, I will be reading a column by our editor at large Sean Ottewell “Safety Lessons from the Great Molasses Flood of 1919” -- Discover the catastrophic events of the Great Molasses Flood, where engineering failures led to a deadly wave of syrup in Boston’s North End. Written By: Seán Ottewell, editor-at-large Read By: Traci Purdum, editor-in-chief Read Article HERE https://www.chemicalprocessing.com/voices/ottewell/article/55055791/safety-lessons-from-the-great-molasses-flood-of-1919…
In this episode of Process Safety with Trish and Traci we interview Fiona Erskine, an engineer and crime novelist who has a passion for process safety. Fiona discusses balancing her engineering career with writing and how she uses her novels to educate readers about process safety and engineering concepts. Her Dr. Jaq Silver series combines thrilling plots with accurate technical details, making complex topics accessible to non-experts.…
Our tendency to underestimate the likelihood of rare occurrences can lead us to dismiss the possibility of process safety incidents. This In Case You Missed It episode brings the written word to life. Today, Trish Kerin, the director of IChemE Safety Centre and Stay Safe columnist for Chemical Processing, will read her column “It’s Not Impossible That It’s Possible” Written By: Trish Kerin Read By: Trish Kerin Read Article HERE…
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