))
119: Increasing Your Monthly Donors with Recurring Giving Expert, Erica Wassdorp
Manage episode 449714739 series 3508844
内容由Christina Tzavaras Edwards提供。所有播客内容（包括剧集、图形和播客描述）均由 Christina Tzavaras Edwards 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
I am thrilled to speak with Erica Wassdorp, a monthly giving expert with over 41 years of experience, today. Monthly giving is on the rise and we’re sharing how to start or grow yours. And the best news from Erica? Your long-term success is more about investing time than money. She highlights the importance of shifting mindsets to see monthly donors as loyal, long-term supporters instead of smaller donors. When you listen in, you will hear practical strategies for engaging your database, from leveraging simple tools to crafting compelling value propositions. She stresses the power of personal connections, testimonials, and automation to enhance the donor experience. Listen to the full episode to unlock the transformative power of monthly giving for my organization!
Topics:
- Opportunities in monthly giving: Investing time rather than money to focus on younger donors who are comfortable with tech and subscriptions
- Cultivating the right mindset: Understanding that growing your monthly donor database is often a long game but the more profitable option
- Creating more options for donors: How to constantly plant the seeds of giving for every person in your database via extended campaigns, buttons, testimonials, and more
- Optimization for your monthly donors: Helping your donors feel individually seen in each of your campaigns and how to infuse more personal content within automation
- Learning from experience: Erica’s insights from being a part of over 50 monthly donor campaigns and why she wants you to take just one step
For a full list of links and resources mentioned in this episode, click here.
Connect with Christina on Instagram: @splendidconsulting
>> Click here to get the free guide on me
Think you’ve reached out to “everyone” in your network? Out of ideas to get noticed and get funded? Generate leads for your nonprofit or social impact business: https://www.splendidcourses.com/prospect
Resources:
- Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses]
- Instagram, LinkedIn, website
- Purpose and Profit Club weekly newsletter
- Click here for our Free Guide: 10 Winning Email Subject Lines
May contain affiliate links
129集单集
分享
