318 - Interview: Sammy Kohn on Online Leads & Mental Health

Rev Real Estate School | Top Real Estate Agent Training

Join Michael Montgomery and guest Sammy Kohn, a top Toronto real estate agent and drummer for The Watchmen, as they dive into two essential topics in real estate: online lead generation and mental health.

Learn practical strategies for handling online leads, including Sammy’s tried-and-true scripts, and gain insights into managing rejection and staying present in a demanding industry. Perfect for real estate agents looking to boost their business and maintain balance.

00:00 Introduction 00:33 Sammy’s Background: Real Estate Agent and Musician 01:52 Online Leads: Are They Worth It? 03:33 The Importance of Online Searches in Real Estate 06:09 Sammy’s Lead Qualification Formula 09:16 Balancing Overqualification and Underqualification 12:15 Strategies for Communicating with Online Leads 15:20 The Seven-Day Follow-Up Plan 18:25 Keeping a Robust Funnel: Managing Ghosted Leads 21:36 How Many Leads Do Agents Need? 24:30 Transition to Mental Health: Handling Rejection 25:54 Staying Present Amidst Real Estate Chaos 28:47 Structuring Your Day for Balance 30:34 Controlling the Process vs. Letting Clients Decide 33:05 Getting Verbal Commitments from Clients 35:10 The Psychology of Verbal Agreements 36:36 Transparency About Realtor Compensation 37:18 Closing Thoughts: Helping vs. Selling

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Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.