使用Player FM应用程序离线!
Ep 607: January 19th - Tiktok Doomsday with Jordan West
Manage episode 457271544 series 3315765
With former President Trump opposing a complete ban and exploring alternatives, TikTok's future remains a hot topic. The possible divestment or sale could reshape the landscape of social commerce.
In this episode, Jordan West gets into a timely and critical topic for ecommerce enthusiasts and business owners alike: the future of TikTok Shop amidst the changing political landscape. With the January 19th deadline looming, where TikTok must either divest or face shutdown under U.S. law, there's much to unpack.
Listen and learn in this episode!
Key takeaways from this episode:
- Critical Deadline: January 19th is crucial for TikTok, which faces divestment or potential shutdown in the US.
- Cultural Significance: TikTok's cultural impact is substantial, maintaining its importance for social commerce despite potential bans.
- Political Shift: Trump's stance has evolved towards exploring alternatives for TikTok, like sales or enforcement delays.
- Legal Developments: A Supreme Court ruling on January 10th, 2025, will be pivotal for TikTok's US operations.
- Strategic Investment: The speaker is optimistic about TikTok Shop and continues investing in live shopping capabilities.
- Anticipated Divestiture: The expectation is a divestiture to an American company, not a complete ban.
- Building Partnerships: Efforts are underway to enhance live shopping and connect creators with brands through partnerships.
- Platform Expansion: There's interest in exploring YouTube shopping and the CPM influencer model for brand awareness.
- Growth in Social Commerce: The Social Commerce Club is experiencing significant interest from brands.
- Future Outlook: Optimism towards 2025 with plans for future discussions on trends.
Growth Plan: www.upgrowthcommerce.com/grow
Million Dollar Offers: www.upgrowthcommerce.com/grow
In this episode's sponsor is Omnisend - is a comprehensive marketing automation platform designed to help eCommerce businesses enhance their customer engagement and boost sales. It offers tools for email marketing, SMS campaigns, and various forms of automation, allowing businesses to create targeted and personalized marketing strategies. With features like segmentation, A/B testing, and advanced analytics, Omnisend helps brands streamline their marketing efforts and achieve better results.
Learn more here: Omnisend
613集单集
Manage episode 457271544 series 3315765
With former President Trump opposing a complete ban and exploring alternatives, TikTok's future remains a hot topic. The possible divestment or sale could reshape the landscape of social commerce.
In this episode, Jordan West gets into a timely and critical topic for ecommerce enthusiasts and business owners alike: the future of TikTok Shop amidst the changing political landscape. With the January 19th deadline looming, where TikTok must either divest or face shutdown under U.S. law, there's much to unpack.
Listen and learn in this episode!
Key takeaways from this episode:
- Critical Deadline: January 19th is crucial for TikTok, which faces divestment or potential shutdown in the US.
- Cultural Significance: TikTok's cultural impact is substantial, maintaining its importance for social commerce despite potential bans.
- Political Shift: Trump's stance has evolved towards exploring alternatives for TikTok, like sales or enforcement delays.
- Legal Developments: A Supreme Court ruling on January 10th, 2025, will be pivotal for TikTok's US operations.
- Strategic Investment: The speaker is optimistic about TikTok Shop and continues investing in live shopping capabilities.
- Anticipated Divestiture: The expectation is a divestiture to an American company, not a complete ban.
- Building Partnerships: Efforts are underway to enhance live shopping and connect creators with brands through partnerships.
- Platform Expansion: There's interest in exploring YouTube shopping and the CPM influencer model for brand awareness.
- Growth in Social Commerce: The Social Commerce Club is experiencing significant interest from brands.
- Future Outlook: Optimism towards 2025 with plans for future discussions on trends.
Growth Plan: www.upgrowthcommerce.com/grow
Million Dollar Offers: www.upgrowthcommerce.com/grow
In this episode's sponsor is Omnisend - is a comprehensive marketing automation platform designed to help eCommerce businesses enhance their customer engagement and boost sales. It offers tools for email marketing, SMS campaigns, and various forms of automation, allowing businesses to create targeted and personalized marketing strategies. With features like segmentation, A/B testing, and advanced analytics, Omnisend helps brands streamline their marketing efforts and achieve better results.
Learn more here: Omnisend
613集单集
所有剧集
×欢迎使用Player FM
Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。