Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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内容由Jordan West提供。所有播客内容（包括剧集、图形和播客描述）均由 Jordan West 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Ep 609: Is TikTok Shop the Next Shopify or Amazon? Discover the Growth Secret! with Jordan West
Manage episode 459097239 series 3315765
内容由Jordan West提供。所有播客内容（包括剧集、图形和播客描述）均由 Jordan West 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
The ripple effect of TikTok Shop transcends its platform, boosting visibility across sales channels. Consider its potential impact on your broader e-commerce strategy.
In this episode, Jordan West gets into the world of TikTok Shop, a platform that's making waves in social commerce across North America. Have you been pondering whether your brand should jump onboard TikTok Shop? Jordan West is here to shed light on this crucial decision. Discover the remarkable rise of this platform, its phenomenal partnership potential with affiliates, and why even major enterprise brands are taking notice.
Listen and learn in this episode!
Key takeaways from this episode:
- TikTok Shop Growth: Experiencing rapid growth, TikTok Shop is becoming a major player in social commerce, similar to early stages of Shopify and Amazon.
- Competitive Research: Using tools like Caladata for thorough competitive analysis helps determine if your brand should enter TikTok Shop.
- Effort Required: Significant time and effort are needed to succeed on TikTok Shop, leading many brands to seek agency assistance.
- Category and Pricing: Analyzing product categories for opportunities and understanding price sensitivity are crucial before entering the market.
- Incentivizing Creators: Success depends on collaborating with and incentivizing top creators to drive viral product visibility.
- Halo Effect: Positive TikTok Shop performance can increase sales across other channels like Amazon and retail.
- Creator Networks: Building a network of successful creators can significantly enhance product success.
- Effective Outreach: Crafting resonant messages is vital for engaging creators who receive numerous outreach attempts.
- Product Suitability: TikTok Shop is not ideal for all products, particularly those with a higher Average Order Value (AOV).
Growth Plan: www.upgrowthcommerce.com/grow
In this episode's sponsor is Omnisend - is a comprehensive marketing automation platform designed to help eCommerce businesses enhance their customer engagement and boost sales. It offers tools for email marketing, SMS campaigns, and various forms of automation, allowing businesses to create targeted and personalized marketing strategies. With features like segmentation, A/B testing, and advanced analytics, Omnisend helps brands streamline their marketing efforts and achieve better results.
Learn more here: Omnisend
617集单集
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Manage episode 459097239 series 3315765
内容由Jordan West提供。所有播客内容（包括剧集、图形和播客描述）均由 Jordan West 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
The ripple effect of TikTok Shop transcends its platform, boosting visibility across sales channels. Consider its potential impact on your broader e-commerce strategy.
In this episode, Jordan West gets into the world of TikTok Shop, a platform that's making waves in social commerce across North America. Have you been pondering whether your brand should jump onboard TikTok Shop? Jordan West is here to shed light on this crucial decision. Discover the remarkable rise of this platform, its phenomenal partnership potential with affiliates, and why even major enterprise brands are taking notice.
Listen and learn in this episode!
Key takeaways from this episode:
- TikTok Shop Growth: Experiencing rapid growth, TikTok Shop is becoming a major player in social commerce, similar to early stages of Shopify and Amazon.
- Competitive Research: Using tools like Caladata for thorough competitive analysis helps determine if your brand should enter TikTok Shop.
- Effort Required: Significant time and effort are needed to succeed on TikTok Shop, leading many brands to seek agency assistance.
- Category and Pricing: Analyzing product categories for opportunities and understanding price sensitivity are crucial before entering the market.
- Incentivizing Creators: Success depends on collaborating with and incentivizing top creators to drive viral product visibility.
- Halo Effect: Positive TikTok Shop performance can increase sales across other channels like Amazon and retail.
- Creator Networks: Building a network of successful creators can significantly enhance product success.
- Effective Outreach: Crafting resonant messages is vital for engaging creators who receive numerous outreach attempts.
- Product Suitability: TikTok Shop is not ideal for all products, particularly those with a higher Average Order Value (AOV).
Growth Plan: www.upgrowthcommerce.com/grow
In this episode's sponsor is Omnisend - is a comprehensive marketing automation platform designed to help eCommerce businesses enhance their customer engagement and boost sales. It offers tools for email marketing, SMS campaigns, and various forms of automation, allowing businesses to create targeted and personalized marketing strategies. With features like segmentation, A/B testing, and advanced analytics, Omnisend helps brands streamline their marketing efforts and achieve better results.
Learn more here: Omnisend
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类似 Secrets To Scaling Your Ecommerce Brand 的节目
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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continue reading
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Positive Leadership has the power to change the world. By focusing on trust, empathy and wellbeing, leaders can energize their teams to achieve success for individuals, their organization, and society overall. But it is still something that is relatively unknown outside academic circles. Join Jean-Philippe Courtois, a member of the Microsoft executive senior leadership team, as he brings Positive Leadership to life for anyone who acts in a leadership capacity, both personally and professiona ...
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continue reading
The Unshakeables podcast from Chase for Business and iHeartMedia's Ruby Studio dives into the unbelievable “What are we gonna do now?” moments that changed everything for small business owners. From mom-and-pop coffee shops to auto-detailing garages, every small business owner knows that the journey is full of the unexpected. A single make-or-break experience can change the course of your business forever. Those who stand firm in their resolve have a special name. We call them The Unshakeabl ...
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continue reading
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