))
The Evolution of Enterprise Sales, Part 2, Rob Schilling, SVP, ERP Sales N.A. @ Oracle
Manage episode 429714400 series 2869094
内容由Accelerant Growth Solutions LLC, Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky提供。所有播客内容（包括剧集、图形和播客描述）均由 Accelerant Growth Solutions LLC, Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In the second part of this engaging conversation, Rob Schilling addresses the common challenges companies face when transitioning to a data-centric sales model. He shares candid experiences where a data-driven approach may fall short and offers his perspective on how AI is reshaping the “art of sales.” With a keen eye on the future, Rob discusses the evolving role of AI and data-driven sales, the risks of over-reliance on AI, and the lessons he has learned from selling abroad, particularly in Japan. Wrapping up, Rob provides invaluable guidance for emerging Chief Revenue Officers (CROs) in the AI era, emphasizing the importance of cultivating skills akin to those of a "sales data scientist."
-----
Show Notes:
Co-Hosts: Mark Petruzzi and Cathy Minter
Guest: Rob Schilling, SVP, ERP Sales NA, Services Industries at Oracle
Mark talks about the book: Challenger Sale
Rob mentions the book: The Coming Wave, Mustafa Suleyman
Essential tool for every CRO: ChatGPT
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
48集单集
分享
