#110: Mind Tricks In B2B Marketing part 4: The Power of Scarcity & Unity in Marketing
Manage episode 381276875 series 2965183
Unlock the secrets of scarcity and unity to drive more revenue for your business. In this episode, we dive deep into the psychology behind these powerful principles and how you can leverage them in your marketing strategy. Don't miss out on these game-changing insights!
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00:00:00 - Introduction
00:03:30 - Principles of Scarcity and Unity
00:07:00 - Real-world Examples
00:10:30 - Scarcity in Ticket Sales
00:14:00 - Scarcity in the Auto Industry
00:17:30 - Scarcity in Toy Industry
00:21:00 - Apple's Scarcity Tactics
00:24:30 - The Cookie Jar Experiment
00:28:00 - Summary and Takeaways
00:31:30 - Closing Remarks
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S05 E110 - The B2B Playbook
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