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13. Live chat on websites and why it converts with Ben Congleton, CEO of Olark
Manage episode 332178030 series 3290896
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In this episode, you’ll hear from Ben Congleton who is the CEO of Olark, which provides live chat for university websites.
You'll hear him talk about:
- the importance of live chat, and what its benefits are over texting
- how different universities have utilized chat and what their successes have been
- how universities can manage live chat, even with a small or understaffed team
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Featured Case Studies ⤵️
1️⃣ Illinois College - private liberal arts college in IL
2️⃣ Wayne State College - small public in NE
3️⃣ Georgia Southern University - large public in GA
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