Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Copywriting in the Age of AI with Nick Usborne Ep. 610
Manage episode 424064061 series 3344454
内容由bestseopodcast.com提供。所有播客内容（包括剧集、图形和播客描述）均由 bestseopodcast.com 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Today we delve into the world of copywriting and explore how Artificial Intelligence (AI) is impacting and reshaping the agency and marketing landscape. Matt and Nick discuss how AI in content has evolved over time and share personal examples.
Nick provides essential survival tips for copywriters to thrive during this technological shift and to have a positive outlook. Matt is pragmatic with a bent on more “doom and gloom”. They discuss the future of digital copywriting, with Nick emphasizing the crucial combination of Artificial Intelligence and Emotional Intelligence (EI).
Both issue a cautionary warning for those who believe AI writing tools will never replace human copywriters and content writers. They also highlight the dangers of leaning completely on AI and falling into the “Sameness Trap" when using AI writing tools and offering strategies to maintain uniqueness and creativity. A perspective of focusing on the light at the end of the tunnel and a future with AI as the importance of SEO rises and falls again. “SEO is Dead. Long live SEO (and the human element)!"
Guest’s Contact Information
Please like, review and comment if you got value!
—
More from EWR and Matt:
Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review
Free SEO Consultation: https://www.ewrdigital.com/discovery-call
One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session
—
The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business.
Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips.
Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.
Find more great episodes here: bestseopodcast.com/
https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com
Follow us on:
Facebook: @bestseopodcast
Instagram: @thebestseopodcast
Tiktok: @bestseopodcast
LinkedIn: @bestseopodcast
Powered by: https://www.ewrdigital.com/
Host: Matthew Bertram, Marketing Consultant
Disclaimer: For Educational and Entertainment purposes Only.
611集单集
分享
Manage episode 424064061 series 3344454
内容由bestseopodcast.com提供。所有播客内容（包括剧集、图形和播客描述）均由 bestseopodcast.com 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Today we delve into the world of copywriting and explore how Artificial Intelligence (AI) is impacting and reshaping the agency and marketing landscape. Matt and Nick discuss how AI in content has evolved over time and share personal examples.
Nick provides essential survival tips for copywriters to thrive during this technological shift and to have a positive outlook. Matt is pragmatic with a bent on more “doom and gloom”. They discuss the future of digital copywriting, with Nick emphasizing the crucial combination of Artificial Intelligence and Emotional Intelligence (EI).
Both issue a cautionary warning for those who believe AI writing tools will never replace human copywriters and content writers. They also highlight the dangers of leaning completely on AI and falling into the “Sameness Trap" when using AI writing tools and offering strategies to maintain uniqueness and creativity. A perspective of focusing on the light at the end of the tunnel and a future with AI as the importance of SEO rises and falls again. “SEO is Dead. Long live SEO (and the human element)!"
Guest’s Contact Information
Please like, review and comment if you got value!
—
More from EWR and Matt:
Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review
Free SEO Consultation: https://www.ewrdigital.com/discovery-call
One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session
—
The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business.
Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips.
Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.
Find more great episodes here: bestseopodcast.com/
https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com
Follow us on:
Facebook: @bestseopodcast
Instagram: @thebestseopodcast
Tiktok: @bestseopodcast
LinkedIn: @bestseopodcast
Powered by: https://www.ewrdigital.com/
Host: Matthew Bertram, Marketing Consultant
Disclaimer: For Educational and Entertainment purposes Only.
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类似 SEO Podcast The Unknown Secrets of Internet Marketing 的节目
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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