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Complex’s Next Chapter
Manage episode 447955435 series 3390201
Complex is a digital media survivor. It has lived many lives, including as a magazine, a dot-com, an ad network, Go90 (RIP) provider, YouTube showrunner, events organizer, hot sauce merchant, neglected BuzzFeed brand, and now in its latest iteration as a commerce engine. Complex President Moksha Fitzgibbons joins the show to discuss his return to Complex, where he was an integral part of the founding team going back to its Marc Ecko days, and how the youth culture brand is betting on combining its reach and engagement with the live shopping platform of NTWRK, which bought Complex for $108 million in February. Moksha discusses how the brand plans to focus increasingly on driving commerce and far less on selling advertising. Plus: Brian and Troy discuss the news industry’s current meltdown at the prospect of Donald Trump returning to the White House.
- Watch us on YouTube
- Troy Young's People vs Algorithms newsletter
- Brian Morrissey's The Rebooting newsletter
- Alex Schleifer's Human Computer
- Follow Alex, Brian and Troy on Twitter
127集单集
Manage episode 447955435 series 3390201
Complex is a digital media survivor. It has lived many lives, including as a magazine, a dot-com, an ad network, Go90 (RIP) provider, YouTube showrunner, events organizer, hot sauce merchant, neglected BuzzFeed brand, and now in its latest iteration as a commerce engine. Complex President Moksha Fitzgibbons joins the show to discuss his return to Complex, where he was an integral part of the founding team going back to its Marc Ecko days, and how the youth culture brand is betting on combining its reach and engagement with the live shopping platform of NTWRK, which bought Complex for $108 million in February. Moksha discusses how the brand plans to focus increasingly on driving commerce and far less on selling advertising. Plus: Brian and Troy discuss the news industry’s current meltdown at the prospect of Donald Trump returning to the White House.
- Watch us on YouTube
- Troy Young's People vs Algorithms newsletter
- Brian Morrissey's The Rebooting newsletter
- Alex Schleifer's Human Computer
- Follow Alex, Brian and Troy on Twitter
127集单集
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