How Logan Altman Uses Purpose-Driven Branding to Create Change

How to Scale a Business

Logan Altman, the Chief Impact Officer at Doing Good Works, comes on to share how Doing Good Works is using the power of for-profit business to create life-changing outcomes for young adults who have aged out of the foster care system. He dives into the challenges of scaling a mission-driven company, the impact of brand marketing in fostering social change, and how businesses can turn their existing budgets into tools for transformation.

Chapters:

• 00:00 Meet Logan Altman: A Leader on a Mission
• 00:43 The Journey Behind Logan Altman’s Purpose-Driven Work
• 03:48 Overcoming Challenges and Pivoting Strategies for Success
• 07:22 The Power of Authenticity in Building a Strong Culture
• 12:10 Leading Through Crisis: Lessons from the COVID-19 Pandemic
• 16:03 Creating a Game-Changing Resource Hub for Foster Care
• 19:30 Leadership Secrets: How to Inspire and Engage Your Team
• 23:54 Final Thoughts and How to Connect with Logan Altman

Links And Resources:

• Doing Good Works Website
• Logan Altman on Linkedin
• Amplafy Media
• Hector Santiesteban on LinkedIn
• Hector Santiesteban on Twitter

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