))
Lead gen to demand gen in an enterprise org with Helen Gillbe, EMEA Demand Generation Director at Proofpoint
Manage episode 379337582 series 3456164
内容由Cognism提供。所有播客内容（包括剧集、图形和播客描述）均由 Cognism 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Driving change is always hard, but especially hard in large enterprises. Helen Gillbe, EMEA Demand Generation Director at Proofpoint explains how she has led the charge towards a demand generation model despite the challenges that come with being in a large org.
82集单集
分享
