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Unlocking B2B Marketing Insights with DataBox Benchmarks with Fedor Simic

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Manage episode 435745550 series 3555321
内容由Marketing Refresh提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Refresh 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode of the B2B Marketing Methods podcast, host Terri Hoffman, CEO of Marketing Refresh, interviews Fedor Simic, the partnership manager at Databox. They discuss the challenges and benefits of digital marketing, focusing on the importance of analyzing marketing metrics. Fedor explains Databox's innovative Benchmark Groups tool, which allows companies to compare their performance against industry benchmarks.

They also delve into Fedor's personal background, sharing his journey from working in customer support to becoming a partnership manager. The episode provides valuable insights into how businesses can leverage data to improve their marketing strategies and achieve better performance.

Topics Discussed:

  • Who is Databox
  • Using marketing metrics
  • The value of analyzing your marketing program metrics
  • What are Benchmark Groups

To learn more about Fedor, connect with him on LinkedIn at: https://www.linkedin.com/in/fedor-simic/

To connect with Marketing Refresh, visit: MarketingRefresh.com

  continue reading

14集单集

Artwork
icon分享
 
Manage episode 435745550 series 3555321
内容由Marketing Refresh提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Refresh 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode of the B2B Marketing Methods podcast, host Terri Hoffman, CEO of Marketing Refresh, interviews Fedor Simic, the partnership manager at Databox. They discuss the challenges and benefits of digital marketing, focusing on the importance of analyzing marketing metrics. Fedor explains Databox's innovative Benchmark Groups tool, which allows companies to compare their performance against industry benchmarks.

They also delve into Fedor's personal background, sharing his journey from working in customer support to becoming a partnership manager. The episode provides valuable insights into how businesses can leverage data to improve their marketing strategies and achieve better performance.

Topics Discussed:

  • Who is Databox
  • Using marketing metrics
  • The value of analyzing your marketing program metrics
  • What are Benchmark Groups

To learn more about Fedor, connect with him on LinkedIn at: https://www.linkedin.com/in/fedor-simic/

To connect with Marketing Refresh, visit: MarketingRefresh.com

  continue reading

14集单集

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