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Episode 6 - Why GDN is Better than Facebook Ads with Justin Brooke of Ad Skills
Manage episode 407098100 series 3557713
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Misconceptions about GDN are rampant in the eComm world. It’s too hard. It’s too expensive. The targeting isn’t as good as Facebook. It doesn’t work. Justin Brooke knows better.
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Justin is an ad veteran who knows just about every ad platform out there. He’s partnered with and trained media buyers for Russell Brunson, Frank Kern, Dan Kennedy and more. He also worked for Agora Publishing. He KNOWS his stuff. And he believes GDN ads are better than Facebook?
Why?
- You can still get $.40 and $.80 clicks.
- GDN offers targeting that you can’t match on Facebook.
- GDN creates the impression that your brand is “everywhere”.
Here are some tips we cover:
- His unique approach to GDN for eCommerce.
- His landing page must-have elements.
- How quality is in the quantity when it comes to GDN headlines and copy.
- Testing 3 angles for every idea - toward pleasure, away from pain, and something controversial.
- Utilizing the overnight celebrity strategy with testimonial GDN ads.
- How deadlines and testimonials work together.
- How to work hand-in-hand with the algorithm for amazing results.
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