#S2E14 Shelf Impactors™ Future of Food

Shelf Impactors™ Branding and Packaging Design

#S2E14 Shelf Impactors™ 'Future of Food' (Food Trends for 2021 and beyond) with Mark Grey and Lisa Hastings This year has been a whirlwind, and it’s not over yet. In Jan we talked about consumer trends, we both have a vast career in food/beverage branding, we discussed free from an eon ago, so what are we seeing now - and how has the pandemic affected these trends? 1. What are the key MACRO trends? (Sustainability drives Veganism & Shopping local) 2. Macro Trends key thoughts - SUSTAINABILITY, SNACKIFICATION, FRAGMENTATION, NATURALLY FUNCTIONAL 3. What food fixes are we seeing? - Gluten Free is long gone, there are THOUSANDS of milk alternatives on the market - we’re almost shamed for asking for dairy…when did it shift. - The Paleo has transitioned to Keto/Gut Health - why? - Are we convinced? 4. Digestive Wellness (have some guts - Low Carb/No Carb - Keto - Fat FULL - Plant based, Reinventing Sweetness - No sugar - Meat Reimagined, Mood Food (CBD, Good when feels bad, etc) 5. Our November Challenge! --------------------------------- Additional reference links: Grass Fed Meats https://www.thedorsetmeatcompany.co.uk/about/100-grass-fed-meat/ Low Sugar Chocolate https://www.bbcgoodfood.com/howto/guide/20-food-trends-2020 Functional Foods https://www.realsimple.com/food-recipes/shopping-storing/food/whole-foods-food-trends-2021 https://medium.com/ipg-media-lab/the-future-of-food-is-functional-31b8cdaaab87 --------------------------------- Lisa Hastings: Website - www.lisahastings.me Twitter - @shoebox20 Instagram - @shoebox20 LinkedIn - Lisa Hastings Mark Grey: Website - www.bluenectardesign.co.uk Twitter - @bluenectar Instagram - @bluenectardesign LinkedIn - Mark Grey