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#76: The Soul & Science of Gen Z | JUV Consulting Founder Ziad Ahmed
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In this episode of the Soul & Science Podcast, the founder of JUV Consulting, Ziad Ahmed joins us to teach us how to truly connect with your Gen Z audience. You’re going to learn how to crack the code to speak to this dynamic and elusive audience.
25-year-old Ziad has been making serious waves in the brand world as the Head of Next Gen at United Talent Agency or UTA. After founding JUV Consulting as a high school student, Ziad has been pushing the boundaries of content, community, and culture and also finding new intersections of the three with his Gen Z-focused conference ZCON.
In today’s episode, you’ll learn:
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25-year-old Ziad has been making serious waves in the brand world as the Head of Next Gen at United Talent Agency or UTA. After founding JUV Consulting as a high school student, Ziad has been pushing the boundaries of content, community, and culture and also finding new intersections of the three with his Gen Z-focused conference ZCON.
In today’s episode, you’ll learn:
- How to not just join cultural conversations, but to lead and shape them
- What it takes to future-proof your brand and foster communities that resonate with Gen Z values
- A few of Ziad's best strategies to help you rethink how you engage with Gen Z and refine the language you use to communicate with them
Brought to you by Mekanism.
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