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Social media value of student-athletes with Thilo Kunkel
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In this episode we chat to Thilo Kunkel from Temple University about understanding the name, image, and likeness (NIL) value of student-athletes’ social media profiles.
We discuss the article Thilo and co-authors, Bradley Baker, Thomas Baker, and Jason Doyle published about the topic "There is no nil in NIL: examining the social media value of student-athletes’ names, images, and likeness".
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