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Economics and Sports Broadcasting II
Manage episode 310362225 series 3053306
内容由La Trobe University and Dr Liam Lenten提供。所有播客内容（包括剧集、图形和播客描述）均由 La Trobe University and Dr Liam Lenten 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
This lecture centres on the role of the television broadcasters in sports and how this huge influx of funds, non-existent a couple of generations ago, and how its profound impact on the modern landscape of the modern sports industry. Various emphases are given to the market structure, the broadcast rights, advertising, and sponsorship.
Copyright 2012 La Trobe University, all rights reserved. Contact for permissions.
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