81 - Driving Revenue and Retention with Wolf Cycle AI

Sports Marketing Machine Podcast

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Jeremy Neisser sits down with Courtney Rice from WolfCycle AI
Wolf Cycle AI is an automated intelligence software that provides AI-powered sales and retention strategies for sports and entertainment partners. It uses virtual assistants to run strategic outbound campaigns and drive membership sales, group sales, premium and partnership sales. The software combines AI with human oversight to ensure personalized responses and maximize opportunities. Wolf Cycle has seen success across various verticals, including generating additional full seasons, driving partnership conversations, and retaining at-risk accounts. It aims to streamline sales processes and help teams sell more tickets efficiently.
Takeaways

• Wolf Cycle is an AI-powered software that helps sports and entertainment partners with sales and retention strategies.
• The software uses virtual assistants to run strategic outbound campaigns and drive various types of sales.
• Wolf Cycle combines AI with human oversight to ensure personalized responses and maximize opportunities.
• The software has seen success in generating revenue, retaining at-risk accounts, and driving partnership conversations.
• It aims to streamline sales processes and help teams sell more tickets efficiently.

Chapters
00:00 - Introduction to Wolf Cycle and AI in Ticket Sales
02:18 - AI's Ability to Understand Natural Language Processing
04:39 - Customizing Campaigns Based on Partner Goals
08:10 - Adding a Human Layer to AI for Response Protection
12:15 - Expanding into Sponsorship Outreach
18:27 - Proactive Engagement and Retention Strategies
21:04 - Leveraging Data and Continuous Improvement
23:30 - Future Directions for Wolf Cycle
28:08 - How to Get in Touch with Wolf Cycle
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