EP42 - What Is Sales Safari? With Eteinne Garbugli Stacking The Bricks: Creators And Entrepreneurs You Can Relate To podcast

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内容由Stacking the Bricks, Alex Hillman, and Amy Hoy提供。所有播客内容（包括剧集、图形和播客描述）均由 Stacking the Bricks, Alex Hillman, and Amy Hoy 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

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EP42 - What is Sales Safari? with Eteinne Garbugli

3+ y ago 18:58

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内容由Stacking the Bricks, Alex Hillman, and Amy Hoy提供。所有播客内容（包括剧集、图形和播客描述）均由 Stacking the Bricks, Alex Hillman, and Amy Hoy 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

This week I'm talking customer research with Eteinne Garbugli. Eteinne is the author of a book called Lean B2B, and after learning that his book included our Sales Safari customer research framework, I offered to talk with him and answer some of his remaining questions about the methodology.

In the next 30 minutes, you'll hear Eteinne and I talk about:
- the surprising origin of Sales Safari itself
- what we really mean when we say "customer pain" and the many forms it can take
- why strategically choosing an audience is actually a lot more straightforward than most entrepreneurs make it

...and a whole lot more.

In the full interview, we also talked about a bunch of other topics related to entrepreneurship and some of Eteinne's favorite lessons in The Tiny MBA, but you're here for the Sales Safari so I'm jumping straight into that here on the podcast feed!

This is some of the most in-depth information we've ever published about Sales Safari outside of our paid courses, so I'm excited to share it and hope it helps you understand and reach your audiences.

Ready? Here we go.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

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EP42 - What is Sales Safari? with Eteinne Garbugli

Stacking the Bricks: Creators and Entrepreneurs You Can Relate To

83 subscribers

published 3+ y ago

分享

MP3•单集首页

内容由Stacking the Bricks, Alex Hillman, and Amy Hoy提供。所有播客内容（包括剧集、图形和播客描述）均由 Stacking the Bricks, Alex Hillman, and Amy Hoy 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

This week I'm talking customer research with Eteinne Garbugli. Eteinne is the author of a book called Lean B2B, and after learning that his book included our Sales Safari customer research framework, I offered to talk with him and answer some of his remaining questions about the methodology.

In the next 30 minutes, you'll hear Eteinne and I talk about:
- the surprising origin of Sales Safari itself
- what we really mean when we say "customer pain" and the many forms it can take
- why strategically choosing an audience is actually a lot more straightforward than most entrepreneurs make it

...and a whole lot more.

In the full interview, we also talked about a bunch of other topics related to entrepreneurship and some of Eteinne's favorite lessons in The Tiny MBA, but you're here for the Sales Safari so I'm jumping straight into that here on the podcast feed!

This is some of the most in-depth information we've ever published about Sales Safari outside of our paid courses, so I'm excited to share it and hope it helps you understand and reach your audiences.

Ready? Here we go.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

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