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Episode 01 - Facebook vs Google
Manage episode 185339245 series 1532553
内容由John Henny, John Henny: Voice Teacher, Academy Owner, and Marketing Specialist提供。所有播客内容（包括剧集、图形和播客描述）均由 John Henny, John Henny: Voice Teacher, Academy Owner, and Marketing Specialist 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
A mistake often made is not understanding how a platform is being used by its audience.
You can reach the same person with Facebook or Google, but they will often be in a completely different mindset when using one over the other.
You need to adjust your strategy to the medium being used or you can be wasting your ad dollars.
Facebook especially requires a specific approach, one that your competitors are likely missing.
In this episode, John delves into how audiences use each platform and how you can tailor your approach to get maximum results from your marketing.
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