S1 Ep2: Repurposing Content with Jeff Sass

Tech Demand Weekly!

This week is all about how you can be repurposing existing content.

Jeff Sass is a senior level digital media, marketing and business development executive. He is also an excellent writer with many film and TV credits as well as his own book "Everything I Know about Business and Marketing, I Learned from The Toxic Avenger".

Jeff is the CMO of .CLUB Domains and as he says in his own words, domain name business isn't sexy so a lot of their marketing strategy revolves around repurposing content such as news articles that are about their clients.

Jeff's article for Convince & Convert.

The UK Telegraph newspaper's article on the model boat club.

You can see Jeff's new TV series about startup companies at startups.club

The video creator platforms Jeff mentions can be found here: Animoto and Reevio