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Sarah talks to Kevin Brilliant, the director of business strategy and analytics for the Chicago Bulls, about his role in using behavioral science to improve fan engagement, the importance of what he calls the regret lottery, what he learned from going to Disney about how to welcome fans back post-pandemic, and his Jamie Lee Curtis moment.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sarah talks to Kevin Brilliant, the director of business strategy and analytics for the Chicago Bulls, about his role in using behavioral science to improve fan engagement, the importance of what he calls the regret lottery, what he learned from going to Disney about how to welcome fans back post-pandemic, and his Jamie Lee Curtis moment.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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