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Why brewers are betting big on alcohol-free beer

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Manage episode 446289044 series 3377855
内容由Reuters提供。所有播客内容(包括剧集、图形和播客描述)均由 Reuters 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Consumers are shunning booze due to health concerns and shifting tastes, forcing beermakers to adapt. In this episode of the Big View podcast Louise Fitzpatrick, an executive at the Dutch brewer Heineken, explains the opportunities and challenges of selling suds without alcohol.

Visit the Thomson Reuters Privacy Statement for information on our privacy and data

protection practices. You may also visit megaphone.fm/adchoices to opt-out of targeted advertising.

  continue reading

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Artwork
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Manage episode 446289044 series 3377855
内容由Reuters提供。所有播客内容(包括剧集、图形和播客描述)均由 Reuters 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Consumers are shunning booze due to health concerns and shifting tastes, forcing beermakers to adapt. In this episode of the Big View podcast Louise Fitzpatrick, an executive at the Dutch brewer Heineken, explains the opportunities and challenges of selling suds without alcohol.

Visit the Thomson Reuters Privacy Statement for information on our privacy and data

protection practices. You may also visit megaphone.fm/adchoices to opt-out of targeted advertising.

  continue reading

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