))
#The Community-Led Growth Show - Episode 09 w/ Lloyed Lobo, Co-Founder & President at Boast.AI.
Manage episode 317831534 series 3290241
内容由Joel Primack提供。所有播客内容（包括剧集、图形和播客描述）均由 Joel Primack 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this episode of The Community-Led Growth Show, our Host Joel Primack interviews Lloyed Lobo, Co-Founder & President at Boast.AI and Co-Founder and Co-Chair at TractionConf.io.
Lloyed kicks off the show by sharing the strategic value to companies that have a Community-Led Growth Go-To-Market (GTM) motion, through his previous experiences in startups. Boast.AI built a community for innovators and those who support them through events and other engagement strategies. He shares the differences between building a community around a product vs. building a community of practice.
Focus on the passion for building community, not strictly the ROI of it. By serving one audience specifically, then it'll give you clarity for how to build a sphere of influencer around that ideal customer profile (ICP).
LLoyed shares best practices for measuring the ROI of community, and it's not all about the revenue attributed to community.
Follow LLoyed on Twitter.
51集单集
分享
