Empowering Women Through Design: Kung Pik Liu on FemTech, Overcoming Bias, and Building Brands with Purpose

The Developing Life Podcast

In this episode of The Developing Life, we sit down with Kung Pik Liu, founder of Design Angel and a leading voice in FemTech and women’s empowerment through design.
With over two decades of experience in branding and graphic design, Kung shares her journey from Hong Kong to New York and how she pivoted her career into health and wellness to support female entrepreneurs.
We dive deep into the challenges of leveling the playing field for women founders in venture capital, overcoming gender bias, and how strategic branding can be a game-changer in creating opportunities for early-stage FemTech companies. Kung’s unique approach to personal and business branding is helping women in tech secure funding and build authentic brands with purpose.

Join us as we explore actionable insights into scaling FemTech businesses, the importance of having a clear origin story, and why creating a brand aligned with your mission is essential to making an impact.
Whether you're a designer, entrepreneur, or advocate for gender equality, this conversation offers a wealth of knowledge on how to navigate and thrive in the competitive world of startups.

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