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International SEO Roadmap and Strategies with Allison Wong
Manage episode 439582490 series 3551549
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Join us in this episode of the Digital Revolution Podcast, where our guest, Allison Wong, a seasoned marketing director at Unicity International, dives deep into the intricacies of International SEO.
With a rich background in digital marketing across multiple countries and languages, Allison shares her unique perspective on adapting SEO strategies to cultural and regional nuances.
In this episode, you'll discover:
- The Role of Cultural Differences: Allison emphasizes the importance of understanding cultural contexts when building backlinks and optimizing SEO for international audiences.
- Technical SEO Insights: Learn about hreflang tags, canonical links, and schema markups tailored for global markets, essential for businesses looking to expand internationally.
- Challenges and Strategies: From her early days at Young Living to her current role, Allison discusses the challenges she faced and the strategies that led to her success in managing SEO for markets in Asia and beyond.
- Personal Growth and Career Development: Allison shares her journey from Hong Kong to becoming a digital marketing leader in the US, providing valuable advice for women balancing careers and personal life.
Whether you're a seasoned SEO professional or just starting out, this episode is packed with actionable advice and insights into making your mark on the global digital landscape.
Join host Eli Adams as we explore the dynamic world of International SEO with Allison Wong.
Get in touch with Allison:
LinkedIn: https://www.linkedin.com/in/allisonwky/
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Go to TheDigitalRevolutionPodcast.com to learn more!
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