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Welton Hong (Ring Ring Marketing): What successful funeral home marketing looks like in 2023 | #30
Manage episode 371505605 series 3363706
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In this episode, we bring on Welton Hong. Welton is the founder of funeral home marketing agency Ring Ring Marketing.
Welton shares what successful death care marketing looks like in 2023. He tells us the biggest things you need to be doing as a funeral home owner to win more cases today.
Timestamps
(00:00) Intro
(00:48) Welcome to the Direct Cremation Podcast
(01:54) What does Ring Ring do?
(03:16) Changes to death care marketing after COVID
(12:22) Shifts happening in the different types of death care businesses
(15:21) Welton's tips for website conversions
(18:32) How your website should be performing
(22:37) Fix your website copy
(23:37) Will's experience with ChatGPT
(29:53) What funeral homes need to be working on
(34:00) The most important factors affecting your Google Map Pack ranking (Local SEO)
(37:00) Your Google Business Page is STILL important
(38:49) New trends making funeral home phones ring
(39:31) You should be working with your hospices
(43:53) What's next for Ring Ring Marketing?
For Innovative Funeral Directors Blazing a Trail. Find us at https://directcremation.com
Listen on Spotify or Apple Podcasts
Want to start a cremation brand yourself? Learn how the some of the biggest cremation brands do it at https://www.partingpro.com
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