Amy Morrisey - The Catch It Game for Tiffany and Co.

The Gamification Quest

Tiffany & Co. needed to train security officers to follow an important process when they suspect someone of shoplifting.

The target audience rarely actually encounters a situation that allows them to apprehend a shoplifter. They must remember and apply Tiffany’s Five Elements of Proof EXACTLY or risk a public relations catastrophe.

Tiffany and Co. went to Artisan eLearning to create something memorable and challenging for their learners… and the idea for Catch It was formed.

Amy Morrisey is the President of Artisan E-Learning and serves as Sales & Marketing Manager.

As President, she stays focused on maintaining the high standards their clients have grown to expect. She believes that “staying close to our clients, our people, and our work is a smart way to do that.”

One of her favorite things to do in the e-learning world is to jump in with a client to write a storyboard that is creative and application-based.

Before working with Artisan, Amy spent 17 years in corporate training and development predominantly teaching leadership development and coaching teams and executives.

She currently serves on the board of ATD Detroit.

Connect with Amy on LinkedIn: https://www.linkedin.com/in/amymorrisey/

The Gamification Quest Podcast Host is Monica Cornetti, President of Sententia, Inc. (www.SententiaGamification.com) and GameMaster of GamiCon - The Annual International Conference for the Gamification of Learning (www.GamiCon.us)