))
Is Gen AI set to change the digital marketing game, again?
Manage episode 427076006 series 3580778
内容由upGrad Education Private Limited and UpGrad Enterprise提供。所有播客内容（包括剧集、图形和播客描述）均由 upGrad Education Private Limited and UpGrad Enterprise 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
On this episode of The GenAIrous Podcast, we explore the transformative world of generative AI in marketing. Join digital marketing expert, Asavari Moon as she takes us through the evolution of marketing—from the broadcast era to precision, and now, to the exciting realm of predictive marketing. Discover how AI is revolutionizing hyper-personalized marketing at scale. The conversation traverses practical applications of AI in content generation, customer segmentation, and ethical considerations. Moon also shares why curiosity and adaptability are must-have traits for young marketers aiming to harness the power of generative AI and stay ahead of the curve.
Asavari Moon is a global marketing and AI leader, and founder of Future Female Markters. Moon loves leading and mentoring high performing teams for achieving outstanding results through a culture of collaboration and innovation. She helps organizations craft their story by building global marketing & digital campaigns, GTM strategies & product roadmaps. Moon has spent over 13 years leading iconic brands for FMCG and Consumer Tech firms such as L’Oreal, NIVEA, Estee Lauder and UberEats. I have led GTM plans for tech giants such as Meta and Google along with technical experience as a Software Engineer(pre-MBA).
16集单集
分享
