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ADVICE FOR A SUCCESSFUL CROWDFUNDING CAMPAIGN
Manage episode 288002268 series 2840436
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Starting a food business takes money. Bootstrapping, taking out a line of credit, and pitching to investors are not the only routes to funding your business!
Elizabeth Eichhorn says that Crowdfounding is a great alternative to these traditional routes, and in fact she recommends it!
In this Episode of the Good Food CFO Podcast...
- Why Crowdfunding is a great first step for funding your business (instead of credit cards, bank loans and outside investors)
- Elizabeth’s advice for a successful crowdfunding campaign
- The importance of knowing your target market, and making them part of your network BEFORE launching your campaign
- Why narrowing your audience and your message is a key ingredient for successful crowdfunding
- Different Types of Crowdfunding you can consider:
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- No Reward
- Rewards-based
- Equity-based
- Other Alternative Funding options and what you should get clear on before you choose your funding option and determine how much money you need to raise.
- How IFundWomen can support you as you build your business and explore funding options
MEET ELIZABETH EICHHORN
Elizabeth is a startup coach for IFundWomen and is on a mission to help female entrepreneurs achieve success for their business. She has a background in leadership development, community building, and crowdfunding. Her work has taken her around the country to help engage communities (large and small) to combat loneliness and help spread the importance of human capital.
She is a two time female founder who has successfully raised capital through crowdfunding to get her business off the ground and wishes that IFundWomen were around when she began that business. After taking her companies to completion, she is able to use her expertise in business development to encourage female entrepreneurs to reach their full potential through IFundWomen!
RESOURCES + LINKS
Sarah’s Instagram: @sarah.delevan.consulting
Connect with Sarah on LinkedIn
Join the FREE Profitable Food Business Community hosted on Mighty Networks
Watch Sarah’s 3-Step Goal Setting Process video
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