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Expanding Your Business to Asian Markets: Insights from Ankomn's Success Story
Manage episode 457151718 series 3435890
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Expanding Your Business to Asian Markets: Insights from Ankomn's Success Story
In today's episode, we explore how you can successfully expand into Asian markets through the lens of Ankomn, an innovative food storage company that built significant success in Asia before expanding to North America. We dive into the crucial differences between Asian and North American business practices, and how understanding these differences can lead to successful market expansion and growth.
Joining us on the podcast is Tom Hsieh, founder of Ankomn, who shares his journey from mechanical engineer to successful entrepreneur. His company's innovative vacuum-seal containers, which preserve food freshness through a unique mechanism, have gained significant traction among consumers.
Tom reveals how face-to-face relationships and trust-building are crucial elements of Asian business culture, and how these factors have contributed to Ankomn’s success. Listen in to learn how your business can navigate the unique challenges and opportunities of Asian markets.
In today's episode of the Harvest Growth Podcast, we cover:
● The key differences between Asian and North American distribution models
● How to find and build relationships with reliable distributors in Asian markets
● Tips for overcoming language barriers and cultural differences
● The importance of attending industry exhibitions in Asia
● Critical lessons about maintaining business integrity and building trust
Visit ankomn.com to learn more about their cutting-edge food storage containers and how they preserve freshness and aroma longer than other containers. You can also find and order their products on Amazon here.
To be a guest on our next podcast, contact us today!
Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!
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