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#74 The Formality Trap
Manage episode 459353458 series 3424111
内容由Isa Gautschi, The Marketing Confidence Cheerleader & owner of M.Isa Messaging, Isa Gautschi, The Marketing Confidence Cheerleader, and Owner of M.Isa Messaging提供。所有播客内容（包括剧集、图形和播客描述）均由 Isa Gautschi, The Marketing Confidence Cheerleader & owner of M.Isa Messaging, Isa Gautschi, The Marketing Confidence Cheerleader, and Owner of M.Isa Messaging 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Erring on the side of formality in your marketing copywriting is not the safe choice you think it is. Here’s why your humanity is a bigger selling point than your “professionalism.”
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