How Does Social Media Differ in Terms of B2C and B2B
Manage episode 311889191 series 3197581
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Courtney Sandora is the Owner of Go Social, a social media marketing firm, and has worked with numerous Fortune 500 companies and start-ups over her 10 years in the industry. She joins us on the show to explain the difference between B2C and B2B on social media. In this episode, we discuss
- The best channels to target B2C and B2B
- How the content differs between these two target audiences
- Courtney's number one piece of advice for businesses targeting B2C and B2B
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