Stepping up your email marketing to an advanced level
Manage episode 311889185 series 3197581
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Bruce Hogan is the Co-founder & CEO of SoftwarePundit, an Internet business that helps SMBs successfully adopt technology. He joins us on the show to help email marketers improve with expert tips and advice. In this episode, we discuss
- What email service providers (ESPs) you should consider and how much they cost
- How you should develop your email channel over time
- How to deliver personalization at scale through the email channel
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