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Episode 5: The Role of Fractional CMOs in Startup Growth
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内容由Margaret Sherer and Margaret Bouse, Margaret Sherer, and Margaret Bouse提供。所有播客内容（包括剧集、图形和播客描述）均由 Margaret Sherer and Margaret Bouse, Margaret Sherer, and Margaret Bouse 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Margaret Sherer and Margaret Bouse, a.k.a. “The Margeteers”, discuss the critical role of fractional Chief Marketing Officers (CMOs) in guiding startups through early growth stages.
From building a strong marketing foundation to setting up the right Martech stack, they share insights on how fractional CMOs can help startups optimize limited budgets and align marketing efforts with business goals. Whether you're a founder or a marketer, this episode offers valuable advice on scaling your marketing function effectively.
Key Take-aways:
- The value of fractional CMOs for early-stage startups: Expertise with less expense
- How it’s important to build systems and infrastructure and set benchmarks for growth
- How to use strategic decision-making to maximize limited budgets
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