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内容由The Paper Fold and Evergreen Podcasts提供。所有播客内容(包括剧集、图形和播客描述)均由 The Paper Fold and Evergreen Podcasts 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Libby Llanso of Seedlings

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Manage episode 365975520 series 3484022
内容由The Paper Fold and Evergreen Podcasts提供。所有播客内容(包括剧集、图形和播客描述)均由 The Paper Fold and Evergreen Podcasts 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Most of today's young stationery makers grew up swooning over our medium, but Libby Llanso of Seedlings literally grew up working in our trade. As the daughter of Legacy Publishing Group's Cathy and Carlos Llanso, her childhood was filled with packing orders, attending various markets and helping her mom select art for the next year's release.

But rather than continuing the status quo, when Libby came on board, she was able to create the range she envisioned. Thus Seedlings sprouted from Legacy — much like wildflowers spring from every last Seedlings envelope. With its focus on vibrant color, authentic messaging and sustainability, this innovative range keeps the medium exciting, fresh and fun.

This organic approach has distinguished Seedlings in a rather crowded maker market. The Louie Awards are the greeting card equivalent to the Academy Awards, and last April, Seedlings' gorgeous and heartfelt sympathy design snagged the stationery equivalent to Best Picture: Card of the Year, over $5. Then, last summer, Libby was named to the 2022 Gift + Stationery 40 under 40 class, another enormous honor. Not too shabby for a 26-year-old!

Tune in to hear Libby spill on the lessons learned from her upbringing, and what she seeks to originate. Her devotion to sustainability is not only passionate, it is practical, as Libby is helping bring necessary change and progress to the industry as she simultaneously keeps the medium mesmerizing to the next generation of paper nerds.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

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Artwork
icon分享
 
Manage episode 365975520 series 3484022
内容由The Paper Fold and Evergreen Podcasts提供。所有播客内容(包括剧集、图形和播客描述)均由 The Paper Fold and Evergreen Podcasts 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Most of today's young stationery makers grew up swooning over our medium, but Libby Llanso of Seedlings literally grew up working in our trade. As the daughter of Legacy Publishing Group's Cathy and Carlos Llanso, her childhood was filled with packing orders, attending various markets and helping her mom select art for the next year's release.

But rather than continuing the status quo, when Libby came on board, she was able to create the range she envisioned. Thus Seedlings sprouted from Legacy — much like wildflowers spring from every last Seedlings envelope. With its focus on vibrant color, authentic messaging and sustainability, this innovative range keeps the medium exciting, fresh and fun.

This organic approach has distinguished Seedlings in a rather crowded maker market. The Louie Awards are the greeting card equivalent to the Academy Awards, and last April, Seedlings' gorgeous and heartfelt sympathy design snagged the stationery equivalent to Best Picture: Card of the Year, over $5. Then, last summer, Libby was named to the 2022 Gift + Stationery 40 under 40 class, another enormous honor. Not too shabby for a 26-year-old!

Tune in to hear Libby spill on the lessons learned from her upbringing, and what she seeks to originate. Her devotion to sustainability is not only passionate, it is practical, as Libby is helping bring necessary change and progress to the industry as she simultaneously keeps the medium mesmerizing to the next generation of paper nerds.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

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