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What is the SKU Economics Report and How It Boosts Amazon Ads?

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Manage episode 433381872 series 2625056
内容由The PPC Den提供。所有播客内容(包括剧集、图形和播客描述)均由 The PPC Den 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, Michael and Elizabeth Greene from Junglr discuss Amazon's new tool – the SKU Economics Report. They explain how it can help you optimize your advertising campaigns and boost profitability. Are you losing money on Amazon PPC due to a lack of precise cost data?

The SKU Economics Report eliminates the headache of analyzing costs and revenues. It helps you identify your most profitable products and understand which advertising strategies truly work.

We’ll see you in The PPC Den!

🦡 Highlights

  • 00:00 - Introduction

  • 00:36 - Overview of the new SKU Economics Report tool

  • 3:03 - Amazon ad management roles

  • 7:17 - Impact of cash flow on ad strategies for brands

  • 9:00 - Amazon Fees and Profit Calculation

  • 18:09 - Identifying profitable and unprofitable products

  • 22:24 - Analyzing Total ACOS using the SKU Economics Report

  • 27:00 - Optimizing ad spend based on the report's insights

  • 28:22 - Percentage of total fees

  • 30:00 - How to connect with Elizabeth

🦡 Resources & Links

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Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Elizabeth Greene

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno​​

  continue reading

335集单集

Artwork
icon分享
 
Manage episode 433381872 series 2625056
内容由The PPC Den提供。所有播客内容(包括剧集、图形和播客描述)均由 The PPC Den 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, Michael and Elizabeth Greene from Junglr discuss Amazon's new tool – the SKU Economics Report. They explain how it can help you optimize your advertising campaigns and boost profitability. Are you losing money on Amazon PPC due to a lack of precise cost data?

The SKU Economics Report eliminates the headache of analyzing costs and revenues. It helps you identify your most profitable products and understand which advertising strategies truly work.

We’ll see you in The PPC Den!

🦡 Highlights

  • 00:00 - Introduction

  • 00:36 - Overview of the new SKU Economics Report tool

  • 3:03 - Amazon ad management roles

  • 7:17 - Impact of cash flow on ad strategies for brands

  • 9:00 - Amazon Fees and Profit Calculation

  • 18:09 - Identifying profitable and unprofitable products

  • 22:24 - Analyzing Total ACOS using the SKU Economics Report

  • 27:00 - Optimizing ad spend based on the report's insights

  • 28:22 - Percentage of total fees

  • 30:00 - How to connect with Elizabeth

🦡 Resources & Links

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Elizabeth Greene

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno​​

  continue reading

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