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368: Hunting Alpha in GTM Strategies with Brendan Short

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Manage episode 447799205 series 1431835
内容由Collin Stewart提供。所有播客内容(包括剧集、图形和播客描述)均由 Collin Stewart 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

As Brendan Short explains, the future of GTM isn’t about lists of thousands but targeting the right 50 accounts this week.

This evolving approach replaces traditional ICPs with a live, data-driven strategy that prioritizes adaptability, relevance, and speed, creating real Alpha in outbound efforts.

Highlights include: How A Competitive Market Might Evolve (09:35), Outbound Sales Strategies and GTM Evolution (32:02), And more…

Are you looking to create repeatable, scalable, and predictable revenue? We can help! ► https://predictable.fm/get-growth

  continue reading

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Artwork
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Manage episode 447799205 series 1431835
内容由Collin Stewart提供。所有播客内容(包括剧集、图形和播客描述)均由 Collin Stewart 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

As Brendan Short explains, the future of GTM isn’t about lists of thousands but targeting the right 50 accounts this week.

This evolving approach replaces traditional ICPs with a live, data-driven strategy that prioritizes adaptability, relevance, and speed, creating real Alpha in outbound efforts.

Highlights include: How A Competitive Market Might Evolve (09:35), Outbound Sales Strategies and GTM Evolution (32:02), And more…

Are you looking to create repeatable, scalable, and predictable revenue? We can help! ► https://predictable.fm/get-growth

  continue reading

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